![]() Lastly, it includes adding visual layers of graphics or animation. It could include editing, color correcting, mixing and adjusting audio and placing additional layers of audio like sound effects and music. You often hear "Fix it in post!" Post-production is the forming and polishing phase. If you are using in the CLE, this help article will provide additional instructions. Our Getting Started article breaks down what equipment and help is available to academic faculty at UCSF. This study highlights the importance of performance, and why it matters most to students. If you have guests, it's best to make them comfortable so that they appear on camera in a favorable way and deliver the information that your students are seeking. Being prepared will benefit your students and make your content more engaging because you will appear more relaxed and genuine. Rehearsing your content before the recording is of vital importance so that your performance carries the content, even if you are doing a simple capture with your computer. If you are working with a producer, this phase can be costly as there is setup and preparation required to ensure good lighting and sound, so it's helpful to be efficient with everyone's time while recording. It's important to have those things in place because production is the action phase when everything that was prepared gets recorded. Prior to recording you'll want to know what media type you are creating, have written your script, scheduled your recording session, reached out to your guests, confirmed a date, and prepped them. Lastly, pre-production is the time to plan everything else – locations, scheduling recordings, confirming your guests, and building your team. ![]() If you happen to have the funding for an animation or video with motion graphics, the script becomes the essential element from which to build the visual storyboard. Scripts give your team a guide for what is coming so that the correct visual content can be found. Additionally, if you are working with other people to produce your media, scripts are the backbone of planning and executing. Scripts also allow you to remove all of the extra words that we tend to pivot on such as “like, um” etc, so that your audio/video ends up more succinct. Scripts allow you to focus on your performance when speaking into the microphone or addressing the camera. The parts you choose to record as video will most likely need a script. This collaborative study on video engagement talks about why videos should be kept short. This is the phase where you have an opportunity to take a magnifying glass to your lecture content, parse it, and make it more digestible both for on-ground and online education. If well-planned, your project will go more smoothly and require less time and money to complete the following two phases. It is often said that this is the most important phase of media creation. This last phase of creating an online course is often called 'quality assurance' or 'quality control' under a bigger umbrella of evaluation. Your media production timeline can run along side your course development timeline, but if possible, it's best to produce your media content before you review and share the completed course with students. Because of this, you may want to consider the complexity of what needs to happen in this phase prior to recording. I n academic settings the editor may be the educator or a teaching assistant. This is traditionally when an editor processes your audio or video recordings and integrates them with text, graphics and music, and shapes them into the final product. In this phase it's best to be prepared and focus on your performance as studies have shown that students connect more when engaged by the performer. The production phase is when you or a producer create and capture your media whether you are using your computer in your office, or booked a session with a producer in a studio. In pre-production you would ensure that the media you are planning aligns with your course or learning objectives. The more time spent in this phase, the more smoothly than next two steps go. Pre-production is the visioning, planning, and script-writing phase. When media is produced, it happens in three phases: pre-production, production, and post-production. ![]()
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